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"Paul took on the translation work for The Green Guide to Andalucía at the very last moment. He burnt the midnight oil so that I could meet my deadline at the printers. For A1 service, A1 quality, A1 value – I would recommend A1 Language Services every time!"
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Market research
Dienstag, den 02. November 2010 um 19:20 Uhr
 

I took a phone call this afternoon from a market research company.  At first I thought they were trying to sell me something, but, no, they were just trying to find out how effective it was to use the Spanish World Cup winning football team to advertise certain products. Commissioned by the advertisers themselves, presumably.

First question was “Can you name any of the sponsors of the team?”  To my acute embarrassment I couldn’t think of any! And I’m supposed to be a football fan!  I saw every one of Spain's World Cup matches, for Pete’s sake!

After that the survey got quite interesting as I was asked for my opinions about the effectiveness of the national eleven to promote green energy, environmental awareness, CEPSA fuel and Chevrolet cars. (So those are their sponsors!!)

It was such fun I even agreed to be contacted again in the future for similar surveys!

©  Paul Whitelock

 

Tags: market research, Spanish World Cup winning football team, World Cup football, World Cup, sponsors, green energy, environmental awareness, CEPSA, Chevrolet,  www.a1-solutions-spain.com

 

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Paul Whitelock

Paul WhitelockPaul hat einen Bachelor in Spanisch und Deutsch (BSc) von der Universität Salford in Manchester, England. Er hat auch ein Postgraduate Certificate of Education (PH-Training) und ein Diplom vom Institute of Linguists (MIL).