Share This Page

Latest Comments

Client Testimonials

"We used Paul to help us organise a wedding in Ronda for my English daughter and Scottish son-in-law. It was a very tricky matter, because it is not normal for foreigners to marry in the town. Nevertheless, we persevered and Paul did all the interpreting, talking to officials and making phone calls on our behalf. Needless to say, the wedding went perfectly, with a large part of the thanks going to Paul."
Mary Jackson, Colwyn Bay, Wales, May 2006

Social networks PDF
Monday, 27 February 2012 19:00

Many millions of computer users around the world begin their day by looking at their emails, connecting to Facebook, checking out LinkedIn, watching a video on YouTube, and/or taking a look at who’s saying what on Twitter.

Social networking has changed not only our lives but also the way in which communication takes place between individuals, institutions and public and private agencies. Even those who are resistant to these new online channels have heard the names of these brands. But have you ever thought about the origins of the names?


The most famous social network is, of course, Facebook. Today, there are about 850 million users of this network created by Mark Zuckerberg, and immortalised recently on the big screen in "The Social Network".

The name comes from the tradition of the student yearbook, a compilation of photographs of the face of each student in a particular year group of a course at American universities. Zuckerberg just developed the idea and made it into an online “facebook”. The rest is history.


The logo is a blue bird and the default image for users is a small egg. The choice of name is very clever, since, besides being a pleasant-sounding word, its meaning is easily explained: twitter is the word that designates the chirping of birds, but also means the chatter of people. Moreover, in many cultures birds are recognized as messengers of news, both good and bad. The inventor was Jack Dorsey.


The "tube" is a nickname in America for the TV. The concept of this website is based on the notion of allowing you to create videos and upload them to the network, making it your own TV channel or "YouTube". The result is television that we've always wanted to see, free and immediate, with a truly global audience. YouTube was invented by Steve Chen, Chad Hurley and Jawed Karim in their garage. They sold it to Google for 1.65 billion dollars.



This network, invented by Reid Hoffmann, is for those seeking to network professionally, looking for a new job or advertising their services. Users have a profile which is an online CV, putting them into contact with other professionals, employers, peers, headhunters, etc. To be “linked in” is, therefore, to be connected to the world of work via online networking.

© Paul Whitelock

Tags: social network, facebook, twitter, linkedin, youtube, Mark Zuckerberg, Reid Hoffmann, Jack Dorsey, Steve Chen, Chad Hurley, Jawed Karim, paul whitelock, This e-mail address is being protected from spambots. You need JavaScript enabled to view it ,,


Paul Whitelock

Paul is a Joint Honours graduate in Spanish and German, a qualified teacher (PGCE) and has a Member of the Institute of Linguists (MIL) qualification.

read more